BUSI46T15: New Venture Creation and Enterprise Skills (Online)

• None.

• None.

• New Venture Creation and Enterprise Skills (Taught)

• To provide students with an advanced understanding of, and practical skills relating to, key processes associated with starting, operating and growing a successful entrepreneurial venture, including its financial dimensions.

• The entrepreneurial process and new venture creation
• Creativity, innovation and idea generation
• The opportunity business model
• Competitors and the external environment
• Strategies for sustainable competitiveness
• Entrepreneurial marketing
• Entrepreneurial finance theory and raising capital
• Accounts interpreting financial performance
• Building an entrepreneurial organisation
• Management team and leadership
• Managing enterprise growth
• Learning from entrepreneurs experience

Subject-specific Knowledge:

• By the end of the module students should have:
• an advanced understanding of the concepts associated with recognising and developing entrepreneurial opportunities;
• a critical appreciation of the theories and tools relevant to entrepreneurial strategies, management team formulation and managing growth;
• an advanced understanding of the role and impact of investors in entrepreneurial firms;
• a nuanced understanding of the challenges involved in new venture creation and achievement of sustainability.

Subject-specific Skills:

• By the end of the module, students should be able:
• to prepare a commercially viable business plan;
• to critically evaluate business plans.

Key Skills:

• Written communication;
• practical planning processes;
• organising and time management;
• problem solving and analysis;
• computer literacy;
• data gathering.

• The module is delivered via online learning, divided up into study weeks with specially produced resources within each week. Resources vary according to the learning outcomes but normally include: video content, directed reading, reflection through activities, opportunities for self-assessment and peer-to-peer learning within a tutor-facilitated discussion board. Tutors provide feedback on formative work and facilitate discussion board communication as well as being available for individual consultation as necessary (usually by email and Skype).
• The summative assessment of the module is designed to test the acquisition and articulation of knowledge and critical understanding, and skills of application and interpretation within the business context.

If you have a question about Durham's modular degree programmes, please visit our Help page. If you have a question about modular programmes that is not covered by the Help page, or a query about the on-line Postgraduate Module Handbook, please contact us.

Prospective Students: If you have a query about a specific module or degree programme, please Ask Us.

Current Students: Please contact your department.