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BUSI5G815: Global Business

It is possible that changes to modules or programmes might need to be made during the academic year, in response to the impact of Covid-19 and/or any further changes in public health advice.

Type Tied
Level 4
Credits 15
Availability Available in 2024/2025
Module Cap
Location Durham
Department Management and Marketing

Prerequisites

  • None

Corequisites

  • None

Excluded Combinations of Modules

  • None.

Aims

  • To explore concepts and practices related to managing in a turbulent, dynamic global environment.

Content

  • Globalisation: forces, drivers, debates: the new competitive environment
  • The Global Expansion of the Corporation challenging traditional market expansion
  • International business theories and frameworks
  • The BRIC (emerging markets) economies and Bottom of the Pyramid strategies challenging the traditional market entry strategies of multinational corporations and transnational corporations
  • Managing in organisations operating across borders: beyond strategy, structure, systems
  • Typologies of international organisations emerging new organisational forms
  • Intra-firm collaboration
  • Inter-firm collaboration: strategic alliances
  • International entrepreneurship and small and medium size enterprises
  • Mergers and Acquisitions

Learning Outcomes

Subject-specific Knowledge:

  • Have a critical understanding of the impact and interdependence of global events on the management of organisations;
  • Have an understanding of the paradoxical contradictions and tensions involved in global strategic management.

Subject-specific Skills:

  • Be able to critically evaluate the practical relevance of the theoretical concepts presented.

Key Skills:

Modes of Teaching, Learning and Assessment and how these contribute to the learning outcomes of the module

  • The learning outcomes will be met through a combination of lectures, guided reading and discussion of case studies.
  • The assessment of the module, by written assignment, is designed to test: the acquisition and articulation of knowledge; conceptual understanding and evaluation.

Teaching Methods and Learning Hours

ActivityNumberFrequencyDurationTotalMonitored
Lectures101 per week2 hours20 
Seminars41 per fortnight1 hour4Yes
Preparation, Reading, Data Collection and Independent Study126 
Total150 

Summative Assessment

Component: Written assignmentComponent Weighting: 100%
ElementLength / DurationElement WeightingResit Opportunity
Written assignment2,500 words (Max.).100 

Formative Assessment

1,000 word (max) contextual analysis.

More information

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